HUGO BOSS Menswear sets the standard for iconictailoring – but it’s so much more than that. From signature suits tosportswear, HUGO BOSS presents innovative designs to form a versatile wardrobefor a modern 24/7 lifestyle. HUGO Menswear presents designs thatbreak conventions. From denim and jersey to outerwear and beyond, HUGO dares topush the boundaries with styles for those who set the trends rather than followthem. The HUGO man’s style mantra? Be authentic, be true, and go all out.

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